Cross-platform insights

As audiences move between linear TV, streaming platforms, and digital video, gaining a unified view of their behaviour has never been more critical.

Marketers and media buyers need tools that help them plan smarter and measure more accurately across platforms to maximize ROI and drive effective campaign outcomes.

NLogic’s cross-platform video solutions are built to meet this need. By combining industry expertise, advanced data partnerships, and powerful tools we help you navigate today’s fragmented media landscape.

Cross-platform campaign planning

cross-platform

Plan smarter with Video Planner

Leveraging Numeris' VAM dataset, easily model cross-platform TV and video reach across linear, streaming platforms, and digital video audiences.

Video Planner enables more efficient campaign planning by providing reach, frequency, and duplication estimates across platforms, helping you make informed decisions before a dollar is spent.

Cross-platform campaign measurement

One view across the digital ecosystem

Through our new partnership wtih AudienceProject you can now get a complete view of your digital campaign performance across all major platforms and channels including Meta, Netflix, Disney+, Amazon, social media, online video, the open web, and connected TV.

Understand deduplicated campaign reach and frequency, and optimize your media spend to drive better results across the entire digital media ecosystem.