Summer 2017 TV Hot Topic

Date posted: September 15, 2017

See where market viewing has changed, which are the top stations and programs by demo, percentage of live program viewing and more.  The full report is available to clients with a TV meter subscription. Please contact Calvin Barr.

Here are some highlights:

  • Quebec continues to lead in Average Hours Tuned Per Week coming in 4 hours more than the rest of Canada for A2+.
  • Hockey and reality shows continue to dominate the summer TV line-up for all markets and all demos
  • For A2+, Calgary had the highest playback on Big Brother Global, compared to any other market
  • CTV Com dominates station share of Total Canada viewing  across all measured demos with the exception of T12-17 where TVA is number one.
  • HBO share of A25-54 viewing jumps 56% year on year.


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